marketing technology

Top Marketing Technology Trends of 2023

Marketing Technology, or MarTech, is a constantly evolving field. New trends and developments emerge every year that revolutionize how we think about marketing. 2023 promises to be an exciting time for marketers. Here are some of our top predictions for what cutting-edge technologies will define this upcoming year: Personalization: Personalization

metaverse

Top Metaverse Trends in 2023 and Beyond

The Metaverse is quickly becoming a reality – in 2023 and beyond. We're expecting massive advancements in how people experience digital worlds. According to Statista, over one-third of global consumers will be willing to spend up to $1K for VR gear that allows maximum immersion into the Metaverse realms. Gartner predicts

nft

Complete Guide to Utility NFTs for Business Owners and Marketers

What is the first thing that comes to mind when you think of NFTs (Non-Fungible Tokens)? A unique art collectible as an investment? NFTs are cryptographically unique, but it doesn't stop at aesthetics. They are more than just images on a blockchain network. They offer us new opportunities to unlock

web3

Web3 Business Ideas

This will be an insightful read for business owners and marketers. As Web3 technologies emerge, there is an economic opportunity for every innovation. Although it has only just begun in its infancy stages, many firms embrace this swiftly. It is because they recognize what potentials can be accomplished with these

web3

Tips for Starting Web3 in Your Business

The evolution of the internet is happening before our eyes. Web3 applications are predicted to become integral to everyday life, grounding blockchain technology for business across industries. Although adoption rates are low compared to Web2 applications, Web3 applications are considered the next significant technological innovation. Watching the rise of Web3,

web3

Web Evolution

When we think of how car used to be powered by gasoline and is now electric, it's hard not to marvel at the web that has evolved around us. The World Wide Web's history is filled with change, innovation, and progress. The web that we know today can be broadly

nft

C21’s Seamless NFT Claiming VS Web3 NFT claiming

Feeling thrilled about owning an NFT? There are a few ways to own your NFT. NFT drops allow potential buyers to purchase (i.e. mint) an NFT at its issuance price. There are potential benefits such as securing access and financial speculation (on the increase in prices if they believe

Web3 Corporate Training

Web3, the Metaverse and Corporate Training – Is it Time for your Company to Embrace Web3 and the Metaverse?

Web3 has been called the most significant change to the Internet since its creation. It allows users to interact, create and own their digital content without interference from third parties. The core infrastructure for this change is blockchain technology which initiates decentralization & digitization of the Internet. Mainstream brands have

nft

Instagram NFT Marketplace is Officially Here!

One of Web2’s most important platforms is growing into one of Web3’s… Yes, it’s official!!! Instagram has finally opened its NFT Marketplace. Instagram has made new features available to a select group of creators on its platform. More creators will be on-boarded in the coming weeks. They

web3

Is Web2 working for you? Web3 is here to help you!

Brands have been turning to social media for brand development and marketing in the Web2 space. Some popular platforms for brand development and marketing include Facebook, YouTube, and Instagram. The main challenge in Web2 is monopoly, censorship, and control. The truth is… Web2 is dominated by a few giant social

web3

Web3 Use Cases

Web3 presents a revolutionary system that will change how we live our lives in many ways! Not only will Web3 bring the world closer together, but it also provides users with more ownership and opportunity for growth. That being said, Web3 promises new governance and economic models, more liquid, efficient,

Web 3.0

Web3 FAQs

Web3 is a word that many people have heard but don't really understand its meaning. It's easy to fall into the trap of thinking Web3 refers only to blockchain technology when other technologies are built on top of this new web development. So if you're curious about... What is Web3?

nft

Consortium 21 NFT Use Cases

The rise of NFTs has been exponential. The token’s flexibility makes it one of the most prominent features in today's crypto industry. As such, there are many use cases for these highly acclaimed tokens - from gaming to security or even real estate investments. It's important to note that

metaverse

What You Need to Know about Metaverse? Top FAQs

The Metaverse is quickly becoming one of the most talked-about topics in tech and with good reason. It's actually not a new concept. Early versions already exist, mainly within the gaming industry. With the latest paradigm shift of the internet, businesses, brands, and consumers have many questions about what it

metaverse

What's Brewing in the Metaverse

Many big companies globally either plan to or are already in the Metaverse. JP Morgan, McDonald’s, Disney, Hyundai, Gucci, and Nike are just a few that have entered the Metaverse world. Let’s look at a few recent buzzes in the Metaverse space. China’s Metaverse-Connected Economy Could Hit

Web 3.0

How Web 3.0 Transforms Brands

Big thanks to all of you who joined us on 8 September 2022 at C21 Biz Network & Learn: NFT for Businesses event. It was a great and productive session where the C21 team of experts got to network with business owners and shared their thoughts on the Metaverse and

NFT use case

NFTs Move Beyond Digital Art in Web 3.0

NFTs have only just begun to revolutionize the ownership and exchange of digital assets. They are laying the foundations for digital communities, tradeable in-game assets, the economy of the Metaverse, and more. In this post, let’s explore the use of NFTs in the Web 3.0 space… moving beyond

NFT use case

NFT Will Drive a New Wave of Customer Loyalty?

A growing interest in non-fungible tokens (NFTs) has paved the way for brands to use NFTs for their loyalty programs. The uniqueness of NFTs that give their owners exclusive privileges and status are the rewards that today’s customers want. From creating collectible pieces or rewarding specific behaviors to programming

NFT use case

Your event will NEVER be the same again with NFTs!

Art and collectibles were just the starts. Did we say Web 3.0 will change how we learn, play, socialize, and more? NFTs offer advantages for the entertainment market today, such as concerts, cinema, and sports as they are unique, distinct, and irreplaceable codes. Let’s take a look at

NFT use case

Biz collaborations made easy for you through NFTs

Many people missed the ride on the early waves of AOL, Yahoo, Google, Microsoft, and Facebook… whether it is for business opportunity growth or investments. The next BIGGEST thing since the Internet is HERE and it's called BLOCKCHAIN. This will be an OPPORTUNITY of a LIFETIME for those who can

nft

Why NFTs for Your Business?

For those who missed the "NFT for Businesses" webinar on 15 August 2022, don't worry! Although the webinar has ended, you still can register to watch this recording on-demand HERE. The transition to Web 3.0 is unfolding before our very eyes… And NFTs are paving the new way to

web 2.5

Web 2.5?? A Transition from Web 2.0 to Web 3.0

With the changes in technology, we are witnessing a shift from Web 1.0 to 3.0. The evolution of the Internet has gone beyond just providing access but now it's all about choice and control for consumers with data being at their disposal -- which they can use wisely

metaverse

Consortium 21 CEO Shares Her Insights on Metaverse: Ultimate Evolution of the Internet

The arrival of the Metaverse is going to change the way we interact with technology. It's hard not to be excited about this revolutionary new platform that could transform digital interactions between people and businesses for years, or even decades ahead! At the moment, tech giants and other online platforms

Web 3.0

Latest Buzz in Web 3.0

Let’s continue with more latest buzzes in web 3.0… Smartphones are taking the Web3 wave to the masses?? Imagine accessing Web3 on your smartphone… how cool is that?!! The reality has begun… The world's first Web3 Smartphone is here and it’s called Saga! The Android-powered phone was

Web 2 & Web 3: Differences Explained

Web 3 is also referred to as the semantic web, whereas Web 2 serves the current internet generation. Let's look at these ideas, how they differ, and which one will dominate in the next ten years. From the early days of Web 1, which featured static texts and images, to