Top Metaverse Trends in 2023 and Beyond
The Metaverse is quickly becoming a reality – in 2023 and beyond.
We're expecting massive advancements in how people experience digital worlds.
According to Statista, over one-third of global consumers will be willing to spend up to $1K for VR gear that allows maximum immersion into the Metaverse realms.
Gartner predicts by 2026, at least 25% of people globally will spend at least one hour a day in a Metaverse and engaged with virtual activities such as shopping, working, learning, doing sports, and chilling out.
This revolutionary concept is ready to fire the economy – adding $5 trillion globally by 2030.
Many global brands and companies have started investing in the hybrid world.
So, 2023 will likely be a key year for defining the direction it will take.
Let’s look at the top trends in Metaverse in 2023 and beyond...
Metaverse as a new marketing channel
The Metaverse is set to revolutionize marketing and advertising in a BIG way!
An awe-inspiring multiverse of virtual social, entertainment, and commercial realms is now being built by leading brands like HSBC, JP Morgan Chase, Nike, and Gucci.
The new frontier of the Web3 will provide previously unseen ways for consumers to connect with their favorite companies while having an immersive experience unlike no other, enabling personalized interactions between customers and brands - it's sure going be one wild ride into boundless possibilities.
Over the next 12 months, businesses will be positioning themselves an edge by creating their own highly visible virtual presence or joining existing Metaverse platforms.
The Corporate Metaverse
The Metaverse is ushering in a new era of corporate collaboration and activities.
With its advanced immersive platforms, tools, and virtual worlds, businesses can now connect with clients remotely, efficiently, and intelligently.
Plus, corporations can use the 3D universe to conduct training sessions or even host departmental meetings without leaving their desks.
For example,
Accenture has tapped into a different dimension with its new Metaverse, The Nth Floor. It creates realistic replicas of offices to help employees and new hires conduct HR-related functions in an immersive virtual environment.
Exciting times are ahead as this technology revolutionizes how we communicate in the workplace.
Virtual and augmented reality
With the dawn of 2023, our digital worlds are set to become more exciting than ever before!
Apple, Google, and Microsoft are leading tech giants bringing us revolutionary AR & VR headsets.
Building on this technology, haptic suits will provide even more realistic full-body simulations that transport you right into a Metaverse environment - just like rocketeers at NASA or SpaceX have already been doing.
Plus, several startups have begun to explore ways of incorporating smell into this virtual world, so our senses can become even further engaged.
More Advanced Avatars
The Metaverse is the perfect place to express yourself, and digital avatars give users an unparalleled opportunity to create a unique representation of themselves.
This year marks the evolution from cartoon avatars to photorealistic portraits - but get ready because 2023 will bring even more exciting possibilities.
With these realistic images, we can create custom looks that range from our exact likenesses all the way through something completely out-of-this-world.
Meta’s well known for its advanced and nearly-photorealistic avatars - while Microsoft focuses on AI technology, providing ideal animations for business environments.
Metaverse Events
2023 is set to be a massive year for the Metaverse, with exciting events and live performances taking place.
In 2023 and beyond, events in the Metaverse are poised to take center stage – from concerts to brand-focused events designed for maximum engagement.
Over 10 million people have partaken in Fortnite's virtual gigs this year alone.
The potential here is enormous.
Brand marketing opportunities are increasing exponentially.
NFT Crypto Projects
Non-fungible tokens are unique, one-of-a-kind items tied to blockchain technology and quickly becoming essential in various crypto projects.
From Decentraland's Metaverse virtual world, where land sales using NFTs have become an industry onto themselves, to Axie Infinity which ties virtual animals into custom tokens so they can be bought or sold - it seems like the possibilities with these innovative new products are endless.
NFTs are blazing a trail in the Metaverse - their growing popularity, ever-increasing projects, and lightning speed make them one of the most essential Metaverse trends for 2023.
Richer Data Science
The Metaverse is revolutionizing how we approach data engineering, providing unprecedented access to quick access information.
To conclude,
Get ready for an even bigger and bolder Metaverse in 2023.
With blockchain technology finding its footing again and refining use cases, businesses have a unique chance to leverage this opportunity by being one step ahead in this rapidly evolving market with potential rewards up for grabs.
Don't miss out - it's time to discover what your business can unlock as we enter a defining moment toward progress within the Metaverse.
Consortium 21 is currently building its C21 Metaverse Cities. If you’re interested in exploring collaborationin the Metaverse space or getting your business presence in Consortium 21 Metaverse Cities, please contact Ms. Kate via WhatsApp.